Summary
Jacob and Jason explained how to write effective public comments on the proposed FAR CUI rule before the comment period closes. They emphasized that well-supported, specific recommendations are far more influential than broad opinions or mass-submitted form letters.
Key Takeaways
- Read the actual rule before commenting. Base feedback on the proposal itself—not summaries, blogs, or social media.
- Focus on specific issues and cite the exact language you’re addressing to make comments easier to evaluate.
- Every criticism should include a recommendation. Explain what should change and why it’s a better approach.
- Support comments with evidence and real-world impact, not just opinions or statements that something is costly.
- Quality matters more than quantity. A single, well-reasoned comment is more valuable than hundreds of identical form submissions.
The public comment period for the proposed FAR CUI rule closes on July 23, making this your last opportunity to influence one of the biggest cybersecurity changes coming to federal contracting. Simply supporting or opposing the rule isn’t enough. In this episode, we break down the Government’s own guidance for writing effective public comments and explain the seven principles that make comments persuasive. You’ll learn the common mistakes to avoid, how to build evidence-based arguments, and how to give regulators constructive recommendations they can actually use. Whether you’re planning to comment on the FAR CUI rule or want to better understand how federal rulemaking works, this episode will help you make your comment count before the deadline.
Transcript
Why Public Comments Matter
All right, folks. It’s July of 2026 and
public comments on the FARC CUI rule are
due on the 23rd in two weeks. The same
cyber requirements that defense
contractors have wrestled with for the
last 10 years are coming for all federal
contractors probably by the end of 2026.
Do you support what’s in this rule? Do
you want to change what’s in the rule?
Well, you can have an impact on
regulatory decision-making through the
magic of public comments, but only if
those comments are effective. And that’s
what we’re going to talk about today.
Jason,
good news and bad news about the FARCUI
rule. The good news, uh, the government
has to notify you about what CUI you are
protecting via a new standardized form.
I have never been more excited for a new
standardized form than this one. Out of
the many, many standardized forms in the
Hall of Fame, this one is going to be at
the top. The messy of standardized
forms, if you will. The bad news, the
bad news, you need to protect CUI via
NIST special publication 8001 171
revision three rather than revision two,
red alert, defense contractors.
Meanwhile, Fed Ramp moderate equivalency
shows up again. Even though the entire
Fed Ramp program is being completely
overhauled. So, there’s a lot of
comments to be made. There’s not a lot
of time left to make them. And simply
stating that you support this or that
you oppose it is just not persuasive.
It’s not going to be enough for you to
make sure that things are easily
manageable either because in typical
government fashion, complete clarity
offered for one specific uh rule or
regulation uh kind of without the uh
consideration or the measures in place
to make sure complexities aren’t issued
in other regulations, which is what
exactly our uh audience base hopefully
it’s broader than that by now is going
to experience. uh variances in cloud
protection standards, variances in
framework implementation, variances uh
in reporting in in certain ways, right?
And so with that being said, this is the
last hope for those people that are
impacted to put together a good argument
to say that this is going to be worse
for us than better for the security it’s
going to provide and see if any changes
come, right?
Yeah, absolutely. The left hand does not
talk to the right hand inside the
government. The FARCUI rule is no
exception. We’ve done probably 12
episodes on the FARC CUI rule over the
years, but as of right now, this, as far
as we know, is the last chance that you
will have to comment on this thing
before it goes final before the end of
this year. So, let’s get into uh some of
the tips that are directly from the GSA
Tip #1: Read the Actual Rule
rulemaking program manage management
offices commenters checklist for things
that you can do to craft effective
public comments not just for the FARCY
rule but all the future rule making that
we get to participate in uh which is
just just the best time ever. Okay,
starting off here first start by
understanding the regulation. Uh this
seems self-obvious but we really cannot
stress this enough. Absolutely anyone
can comment on a proposed regulation. It
is a miracle of transparent government
and regulatory systems that you can just
comment on it and they have to address
your comment as long as it is
substantive. You don’t have to be an
expert or an academic but you do need to
be familiar with what you’re commenting
on. Right? So read the proposal, read
the preamble, read the AY’s questions,
definitions, their cost analysis, their
deadlines, their cited authorities. Read
the rule before you start writing
comments and critiques and suggestions
for how to change it. A common mistake
that people make is they just read
headlines about the rule. They just read
summaries about the rule. They read
blogs about the rule. uh they read
social media posts, god forbid, about
rulemaking rather than reading the rule
for themselves. These days, they should
probably update their commenters
checklist. Be careful about using AI
summaries of complicated and subtle
rules before you start making
suggestions on how to change it. So,
read it for yourself. Take the time to
do it. Uh you know that this is really
the first and most important thing
people can do.
Yeah. speculation and kind of guidance
from unauthorized resources will drive
obviously the will be the seed for a
terrible comment. In addition to that,
would the thing that falls in line with
this uh kind of be make sure that the
comment that you’re making is applicable
to the party in which you’re making it
to, right? like it. Don’t go and say
that I want to change this part of the
rule or regulation and it’s not for the
party that you’re commenting to about
the rule. Right.
Tip #2: Comment on What You Know
Yeah. Absolutely. All right. Next tip
here. Comment on the issues that you
understand best. You don’t have to
comment on every issue in the rule,
every part of the rule, every detail of
the rule. Pick the provision of the rule
where you have relative experience or
where you have useful evidence. Uh the
FAR CUI rule is buried in a huge
proposal that includes multiple parts of
the FAR. It’s absolutely massive. This
is all part of the revolutionary FAR
overhaul. The FARC cui rule itself, the
actual clause itself, it’s like a page.
It’s it’s not very long, but it’s buried
in this huge trunch of rules all
together as one thing. You don’t have to
comment on all that stuff. You don’t
even have to comment on all the parts of
the FARCUI rule itself. There might be
one thing that you’re like, “Hey, change
this. Hey, you got this wrong. Hey, add
this.” Whatever you think. Common
mistake that people make. They write
sort of broad, shallow comments on
everything in the rule rather than any
kind of focused or persuasive comment on
just one or two or a few important
issues.
Yeah. Well, it’s always best to talk
about the things that you understand the
best, right? And especially for some of
the other steps in formulating a good
comment that we’ll talk about um later
on in the show. Uh this is particularly
relevant because to establish the
premise for all of those other steps, uh
this is very important. You have to know
what you’re talking about and you have
to know how to address what you’re
talking about.
Tip #3: Cite the Exact Language
Yeah. Yeah. So be specific. Which brings
us to number three here. Cite the exact
part of the rule that you are
addressing. It’s a lot for you to dig
through. It’s also a lot for them to
have to manage because people are making
comments across these huge documents. So
identify the section, the page, the
column, the paragraph, the sentence, the
individual word that you have an issue
with. Definitions, questions you’re
responding to. Makes it way, way easier
for reviewers to connect what you’re
commenting on to the specific record in
the regulation. Common mistake that
people make here, uh, they just say
stuff like the reporting requirement in
the FARCI rule is unrealistic. Which
reporting requirement? Is it the
deadline? Is it the definition that
triggers the report? Is it the data
elements that you have to report? Be
specific about the thing that you are
commenting on.
And then that will also allow for the
assigning to the proper person to
address the comment, right? Like if
you’re um I guess exact in the nature of
where you want to attack, it might be a
different person responsible for
addressing it wherein if you you’re not
specific enough, it may go to the wrong
person and be dismissed.
Yeah. It also takes a lot longer for
them to have to try to connect it. And
we all want the rulemaking process to go
faster. So, the best way to make it go
faster is to make better, more concise,
more effective comments to help them
along uh their merry way here. All
Tip #4: Make a Better Recommendation
right. Number four, make a clear
recommendation or recommendations and
explain why it’s better. So if you
disagree with something that’s proposed,
propose an alternative, revise the
language, clarify a term, extend a
timeline, narrow scopes, add exceptions,
require a less burdensome data set for
reporting. For example, you know, the
recommendations should identify specific
changes and offer ways to solve the AY’s
specific problem that the government is
trying to solve a problem here. And so
ways to improve how they solve that
problem is really what they’re looking
for rather than just saying this is bad,
right? Or you got it wrong or I
disagree, right? We’re trying to be
constructive here in order to get the uh
the policy shaped the way that you want.
So common mistake is people will just
say withdraw the rule, don’t do the
rulemaking, just don’t regulate it at
all. zero explanation of how the agency
should actually meet their objective
because a lot of times these objectives
are statutory requirements. They have to
issue a rule in order to solve this
problem. So just saying don’t do this
doesn’t solve the problem.
Yeah. So one of the most foundational
things I think that you I’ve learned
from you in in this entire process is
the fact that it a comment without a
recommendation is just empty and will
not go anywhere whatsoever. And what we
have to understand is is that what’s
being presented in regulation is the
establishment of risk acceptance on the
level of the authority body that’s
issuing it. Right? And so if you are
making a recommendation for them to
change that, you need to come or if you
are telling them that what they they’ve
determined is acceptable needs to
change, uh then come up with something
that’s going to make it more acceptable
and within the appetite, right?
Tip #5: Support Your Argument with Evidence
Yeah. Yeah. So a good example here uh is
tip number five. So support your
comment, your specific detailed comment
on a specific part of the rule with
reasoning, evidence, and impact. Right?
uh would your English teacher give you
an A on this uh on this argumentative
essay that you’re writing right now? So,
the most useful comments explain real
world effects and they challenge or
support, you know, depends on which side
of the which side of the issue you’re
on, they challenge or support the
assumptions that the agency are making.
So, you can provide technical data, you
can provide economic data, scientific
data, experience-based information. This
can be qualitative, it can be
quantitative uh wherever possible. But
you have to support your comment with
reasoning, evidence and impact to form a
complete argument. Common mistake, very
common mistake that we have seen over
the years. People will say stuff like
this will be expensive or this will be
too expensive without estimating the
cost or explaining what that burden
means or describing where that cost goes
or any of the details. Right? So saying
it will be expensive might be true, but
what’s the evidence? What’s the impact?
What’s the alternative? What should they
do with the information rather than just
saying it costs money? They know it
costs money.
This ties into the second point that we
made is uh speaking on things in which
you’re familiar with that you can relate
to. Uh being able to provide this type
of evidence is what makes the
foundations of a great comet.
experience, uh, the analysis, the
ability to know what analysis to
include, things of that nature. It’s all
foundational.
Great example of this, the 32 CFR CMMC
uh, program rule originally didn’t
estimate the cost of having a managed
service provider provide services that
are build hourly in their cost
estimates. Based on public comments,
they included those costs in the final
rule. Are they perfectly accurate?
Probably not, but they’re a lot closer
than they were in their original
proposed rule. So, you know, we’re all
working together here. We’re all working
together here. Okay. Item number six,
address tradeoffs and opposing views.
Tip #6: Address Trade-Offs
The difference between high school essay
and a good graduate level essay is
complicating your thesis. Right? We’re
not submitting graduate level essays
here, but you know, we got to we got to
try everybody. We got to try. So, a
strong public comment. Remember, this is
not our opinion. And this is from GSA’s
public comments rulemaking program
office, their list of tips, which we’ll
link below. They say that a strong
comment acknowledges the agency’s goal
and explains the pros, the cons, the
unintended consequences, and why your
proposed approach or your proposed
alternative better balances the problem
that the agency is trying to solve.
Right? It’s a common mistake that people
make is they pretend that there’s no
benefit to the proposed regulation or
that you can just ignore the problem and
the agency doesn’t have to do anything
at all. Right? Those are not uh going to
get us anywhere. There’s always
trade-offs. That famous quote, there’s
no there’s no such thing as a solution.
There’s only trade-offs. There are costs
and benefits to regulations by
definition. So, does your alternative
version or improvement or change fix
those trade-offs in a more beneficial
way?
Is your problem greater than mine and
greater than the problem that it
presents to me in the hole that this
addresses? Right. And how can you defend
that?
Yeah, absolutely. All right, last item
here. What do you know? Seven items.
Seven items. It’s It’s pretty crazy.
Tip #7: Quality Beats Quantity
We’ll link to the list below. They have
some really great explanations on there.
You should definitely read those. It’s
worth your time. Public commenting is
very important. But seventh item here,
the comment process is not a vote. This
is my favorite item. The government
Yeah. The government is attempting to
formulate the best policy to solve a
problem. So when crafting your comments,
it’s important that you explain the
reasoning behind your position and not
commit the common mistake of thinking
that submitting lots of comments by lots
of people will somehow sway their
opinion. volume of comments doesn’t
matter, right? A single super effective
comment is more effective than like a
thousand comments that don’t propose
anything, aren’t specific, don’t provide
any evidence, so on and so forth. Super
common mistake that happens a lot.
People think that industry group form
letters that they can submit in mass
will constitute some sort of a
collective vote regarding the issue in
the rule. And then you’re like, well,
more people submitted comments saying
they don’t like it than people who
submitted comments saying that they do
like it. Therefore, the the disagree
votes win. Not how it works. It’s not
how it works. The quality of your
reasoning, your argumentation, your
evidence, your proposal, weighing the
alternatives, and giving the agency a
path forward is what will dictate how
they shape the policy if they decide to.
Realistically, if you just decide to
flood uh the inbox with the same
comment, thinking it’s going to get more
attention, all you do is uh slow down
the process, put it in mud because it’s
more comments that need to get reviewed.
If you’re going to put one together as
an industry, right, industry group, just
make sure that it’s well formulated with
a lot of uh evidence and a lot of
opinions attached to it so that it hits
hits the mark, right? Whatever point
you’re trying to get across, make sure
it’s a great comment, not more of one
average comment.
Yeah, just a bunch of people saying, “I
don’t like it,” isn’t really gonna do
anything. One person saying, “I don’t
like it for the following reasons. You
missed this. Here’s a better
alternative, and you should do it
because it’s blah blah blah blah blah.”
Way, way more effective. Uh, and that
could just be a single one. So, take
your time. All right, wrapping up here
Final Advice Before You Submit
at the end. Definitely read the
commenters checklist, which we will link
below. It’s a lot of great information
and it’s universal across submitting
public comments on all kinds of
different rules and regulations. Last
tip though, don’t wait until the last
minute. The comment period closes at
11:59 Eastern time on the date that
comments are due. Just like submitting
your paper in college, right, everybody?
So, begin work before the deadline. Get
familiar with the reading before the
deadline. Don’t rely on the summaries.
craft your uh your comments according to
these guidelines. Get them submitted
early so you don’t miss out. Uh there’s
only 30 they only provided 30 days of
public comments on this rule. So that’s
going to fly by in it’s already half
over. It’s going to fly by uh in the
blink of an eye. Hopefully we see the
final FARC cui rule before the end of
the year. So the last last chance to
comment on it.
Can’t wait to see the SFX form. Let’s be
honest. Yeah, it’ll I I eventually it’ll
actually have a number instead of just
being XX. But that’s for another
episode, yet another episode on the Far
Cy roll. And it’s finally out,
everybody. Uh there you go. Like and
subscribe. We’ll see you next week.
See you next week. [music]
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